Search Results


Yamaha celebrates Milestone of 100 ‘Blue Square’ Outlets in India

India Yamaha Motor (IYM) Pvt. Ltd. today announced the milestone achievement of setting up 100 Blue Square showrooms in India. The announcement comes in line with the company’s commitment to establish its entire 3S network under the Yamaha Blue theme and strengthen its retail footprint in the Indian market.  'The Call of the Blue' brand campaign was introduced in 2018. Under the umbrella of this campaign, in 2019 we introduced the concept of Blue Square showrooms to show...

Yamaha achieves 200 Blue Square showroom milestone across India

India Yamaha Motor (IYM) Pvt. Ltd. today announced the achievement of yet another significant milestone of setting up 200 Blue Square showrooms across India. This announcement aligns perfectly with the company's unwavering dedication to create a comprehensive 3S network unified under the Yamaha Blue theme, while also fortifying the company’s presence in the Indian market. Introduced in 2018, 'The Call of the Blue' brand campaign, struck a chord with the Yamaha custom...

Yamaha achieves remarkable milestone with 300 Blue Square outlets in India

India Yamaha Motor (IYM), today marked an important milestone in revving up its network to 300 Blue Square showrooms across India. This accomplishment reflects Yamaha's ongoing dedication to building a strong network under the Yamaha Blue theme and offering customers with a superior end-to-end experience.  The 'Call of the Blue' brand campaign, introduced in 2018, has played a pivotal role in Yamaha's journey towards enhancing customer engagement and establishing ...